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 Duration 14 hours

Course Outline

Mastering Prompting Techniques with ChatGPT

  • A foundational overview of ChatGPT and the principles of prompt engineering
  • Generating professional content, including emails, executive summaries, reports, and creative ideas
  • Automating repetitive operational tasks through the design of custom prompts

Integrating Google AI Ultra (Gemini) into Workplace Workflows

  • Introducing Gemini functionalities within Google Docs, Sheets, and Gmail
  • Enhancing real-time writing, summarization, and data insight generation
  • Streamlining collaborative processes with AI support across the Google ecosystem

AI Applications in Image and Video Creation

  • An overview of industry-leading platforms such as Adobe Firefly, Runway ML, and Canva Magic Studio
  • Creating and refining AI-generated imagery for high-impact presentations and marketing campaigns
  • Producing dynamic video content utilizing advanced text-to-video technologies

Utilizing AI Tools in Microsoft 365 (Copilot)

  • Exploring Microsoft Copilot features within Word, Excel, and Outlook
  • Efficiently summarizing lengthy documents and drafting professional communications
  • Visualizing complex data and automating spreadsheet tasks with the aid of Copilot

Cybersecurity Standards and Ethical AI Practices

  • Analyzing data privacy concerns and potential risks associated with AI-generated content
  • Adopting best practices for the responsible and ethical use of AI tools within organizations
  • Navigating compliance requirements and implementing effective risk mitigation strategies

Practical AI Applications in Creative Workflows

  • Facilitating AI-assisted content ideation for communication and media teams
  • Accelerating design iterations and prototyping through AI-driven insights
  • Reviewing case studies focused on video production and social media content strategy

Accessing Free and Scalable AI Tools for Daily Operations

  • Investigating AI solutions with free tiers, including Notion AI, Grammarly, DALL·E, and Canva AI
  • Developing strategies for selecting the most suitable tools for diverse workplace requirements
  • Engaging in hands-on experimentation and guided exploration of tool capabilities

Course Summary and Future Development Pathways

Requirements

  • Proficiency with fundamental office productivity suites such as Microsoft 365 and Google Workspace
  • Prior experience managing digital communication or content creation processes
  • General familiarity with cloud-based platforms and online collaborative tools

Target Audience

  • Communication specialists and professionals
  • Graphic designers and multimedia producers
  • Content creators and digital marketing teams

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