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Course Outline
Introduction
Google Analytics Overview
- What is Google Analytics?
- Google Analytics features
Preparing the Environment
- Setting up Google Analytics
Administration
- Working with settings
Reporting
- Importing and exporting data
- Creating custom reports
- Creating and sharing dashboards
- Adding shortcuts
Data Visualizations
- Adding and comparing metrics
- Sorting data
- Creating charts and graphs
- Using the search features
Summary and Conclusion
Requirements
- A basic understanding of computers
Audience
- Data Analysts
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