Magento for Merchants Training Course

Introduction

Magento Overview

• An Introduction to Magento
• The Benefits of Magento
• Understanding the Basic Elements for Magento

Categories Management

• Adding Root Categories
• Adding Subcategories
• Managing Categories
• Working with Page Design

Attributes Management

• What are Product Attributes
• Creating an Attribute
• Creating an Attribute Set
• Assigning Attribute Set to Products
• Managing Attribute Sets

Store Products

• Adding a Simple Product
• Adding a Configurable Product
• Adding a Grouped Product
• Adding Products to Categories

Inventory Configuration and Management

• Configuring Inventory Settings
• Managing Product Inventories

Order Management

• Processing a Purchase Order
• Checkout Process
• Shipping Options and Delivery Tracking
• Tracking Payment and Invoicing
• Managing Customer Ratings and Review

Marketing Promotions

• Product Catalog Pricing Rules
• Shopping Cart Pricing Rules
• Newsletters and Promotion emails

Customer Management

• Manage and Group Customers
• Manage Customer Groups

Reports

• Types of Reports
• Running and Generating Reports
• Refreshing Sales Report Statistics

SEO Best Practices

• Introduction to Metadata Fields
• Sitemap Management
• Catalog URL Management

Running and Managing Multiple Websites and Stores

• Solutions for Running and Managing Multiple Websites and Stores
• Best Practices for Running and Managing Multiple Websites and Stores

Closing Remarks