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Course Outline

DAY ONE

  • Characteristics of a Winning Proposal
  • Types of Proposals
  • Essential Proposal Writing Skills
    • The Proposal Writing Process
    • Common Pitfalls in Proposal Writing
  • Analyzing the Target Audience
  • Critical Questions to Address in Your Proposal
  • Defining Proposal Objectives
  • Establishing Scope: Inclusions and Exclusions
    • Brainstorming Techniques

DAY TWO

  • Data Collection
    • From Mapping to Drafting
  • Structuring the Proposal Outline
    • Selecting the Right Language
  • Appropriate Use of Visuals and Graphics
  • Developing the Proposal Narrative
  • The Proposal Evaluation Process
  • Criteria for Winning Proposals
  • Proposal Templates
 14 Hours

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